About Us

MEMFitness: Empowerment Through Resilience

Born from the vibrant streets of London and rooted in resilience, MEMFitness is more than a fitness brand—it’s a movement. Founded by Derrick Twum, whose transformation from confinement to community leader defines our mission, MEMFitness exists to inspire and empower.

At the core of our name is our purpose: M.E.M.—Mentor, Educate, Motivate. These principles guide everything we do, from the apparel we design to the community initiatives we support. While serving time, Derrick found solace in fitness, discovering a path to physical and mental renewal that changed his life. Determined to uplift others facing similar struggles, he created MEMFitness as a beacon of hope and possibility.

Every piece of our apparel and footwear embodies this vision, standing as a symbol of strength, resilience, and transformation. Our commitment extends beyond products; we’re dedicated to helping our community—especially the youth—embrace a healthier future. In a world often marked by challenges, MEMFitness is here to inspire, to mentor, and to lead.

Join us on a journey where fitness is not just a lifestyle but a source of empowerment for life. Together, let’s Mentor, Educate, and Motivate.